Sony Vaio C-Series Notebook

Sony releases a slim and chick new Vaio C-series on September 27, 2006. The Vaio C-series has slim weight of only 5 pounds, powered by Intel Core 2 Duo processor, has capability of Windows Vista and Windows Vista Premium ready. It features a 13.3-inch widescreen display with Sony’s original energy-saving XBRITE-ECO LCD technology and an onboard DVD+/-R Double Layer/DVD+/-RW/-RAM drive. Additional features include; extensive suite of multimedia tools for easy backup of data, photos, music and videos, DVgatePlus and Click to DVD software.

The Vaio C-series offers plenty of colors such as; espresso black, spring green, blush pink, urban gray and seashell white. The espresso black and urban gray will be available at the end of October at national retailers for $1,350. The rest will be available in November online at www.sonystyle.com or at Sony Style stores.

PRESS RELEASE:

C is for Choice, Colour & Cosmopolitan: Introducing the Sony VAIO C-Series

Sep 27, 2006

* Sony VAIO is launching this autumn’s must-have notebook – the Sony VAIO C-Series
* New range of VAIO notebooks brings choice to different lifestyles through a collection of five vibrant colours

C is for Choice

Sony today announced the latest addition to the iconic VAIO range: the culmination of inspired collaboration with the Sony Design Centre Europe. The new flagship C-series offers greater freedom of choice through a range of colours as well as an improved technical choice providing consumers with the latest applications on the market.

“With the C-Series, Sony is injecting life and colour into the world of mobile notebooks,” says Jun Koyama, Marketing Director of Sony VAIO of Europe. People have become increasingly conscious of their individual lifestyles and the choices they make to enhance their quality of life. Always on the go, consumers are expressing themselves wherever they are with their choices. What they carry with them and surround themselves with is a personal statement in itself. The VAIO C-Series indeed becomes part of your life and part of who you are, not only by means of its features and content but also by its astonishing looks.

C is for Colour

The C-Series is available in a range of expressive mood colours to complement your style and look:

* a silver white model for the modern, sophisticated men or women who want to reflect calm, cool, karma
* a pink model for the free spirit who likes to be noticed
* a green model for the explorer who wants to feel at one with nature
* a grey and orange model for the jet-setting nomad
* a black model with burgundy trim for the person who wants the classic understated look that offers timeless elegance

What you choose depends on who you are. Those of a calm disposition will be drawn to the karma silver-white palette, with its natural, lighter tones suggestive of inner peace. Others will warm to the infectious fun and energy of bright pastels animating free spirit pink. Men and women are equally likely to identify with the urban greys and orange accent nomad colours, with its catchy hint of an active, mobile lifestyle. The organic, earth-rich natura tones will appeal to life’s travellers and adventurers, while the timeless luxurious olive blacks are suggestive of subtle chic and sophistication.

C is for Cosmopolitan

The C-Series is for people who take their world with them and love to share it. In just one hand you can carry the biggest and best photo album ever - and your essential soundtrack source for downloads and mixing. It can be an Internet phone, an address book, a diary and your window on the world.

C is for Chic

To complete the look with panache, you can pair your choice of notebook with an equally distinctive carrying case created exclusively for VAIO by trendsetting Italian bag designer Mandarina Duck. The stylish range is available in pink, green, white and black to suit your choice of C-Series.

Know more

To find out more about how the Design Centre helped create the unique colour palettes for the C-Series, and the way colours map onto people’s lives, please visit www.vaio.sony-europe.com. There’s also more about the collaboration with Mandarina Duck, which resulted in the exclusively designed carry cases for VAIO.

Be first

Those wanting to be among the first to own a C-Series notebook can pre-order through Sony Style in the weeks preceding the launch. Please visit Sony Style Europe at www.sonystyle-europe.com for more information.